Fast Start Guide
If you’re a health and wellness professional and you’re ready for a breakthrough in your ability to transform interest in your services into regular paying clients and make a great living doing what you love than you’re in the right place…
I get these questions ALL THE TIME from holistic health and wellness pros…
What should I do first to attract clients?
How should I price my services?
Is there a way to market what I offer in a way that feels authentic and not so sales-y?
How do I turn interest in my services into paying clients so I can start actually help more people (not just a few here and there)?
What do I do if I sense people aren’t interested in my services?
What are the best low-cost marketing strategies that really work for solo-practitioners who are ready to launch or re-launch their practice?
And I bet you’ve probably asked yourself a lot of these questions!
I know I did when I was a wellness pro. Yep, in case you didn’t know, I’ve been in your shoes and let me tell you, I’ve SO been there.
I wasn’t always a business and marketing coach. In 1999 I started my nutrition counseling practice. I was really passionate about the power of nutrition (even my mom had just overcome a bout with cancer using my nutrition wisdom!) and so I went back to school, got a degree in nutrition and opened up my practice to be able to help more people discover the benefits of healing foods.
I “hung up my shingle” and to my surprise, not much happened. I gave lots of talks, I advertised, I went to tons of local networking meetings, did a few corporate speaking engagements and I worked hours upon hours on my website. I was working myself to the bone.
I did okay. I would get some clients now and again. To be honest, just enough to keep me afloat. It’s a small understatement when I say I was working really hard.
For the first few years of my practice I was overworked, frustrated and mostly broke. And sadly, so were most of my colleagues. (It was like the blind leading the blind!)
I’ll save you from the rest of this depressing story by fast forwarding to the happy ending which is what I’m here to share with you…
Becoming a successful healer isn’t about working harder or just about having a lot of passion, nor is it about working smarter, it’s about doing things in the right way.
There’s an old saying “don’t work harder, work smarter.” It sounds good, right? Well, I don’t think that works.
I was working really hard, that was never my problem. I was really passionate too and that didn’t draw clients to me either.
I studied up on marketing and got myself a business coach and eventually started working smarter and I did start doing better, but not great.
So, here’s the greater truth: I was doing ALL the right marketing strategies, but you know what was off? I wasn’t doing them IN THE RIGHT WAY. And I bet you can relate.
If you’ve been thinking you’ve just got to do MORE, work harder and try more marketing strategies, let me gently point you in another direction.
I want to save you TONS of time, money and energy by showing what works and what you should be doing first. (And frankly, I don’t want you to repeat my mistakes. Helping other health and wellness pros is what makes it all of my troubles worthwhile!)
As a result of years of getting it wrong myself I’ve developed a system for helping people just like you lift your practice off the ground, get it right and start getting really great results in their private practice.
For years, I’ve been quietly helping my private business coaching clients transform their passion into a profitable business model. They like that I understand their modality and have loads of experience in the wellness field.
I take my clients’ passion and match it up with a profitable niche that actually wants what they are offering and then, teach them how to start doing things IN THE RIGHT WAY and then their practice lifts off.
- Like the energy healer who was charging for individual sessions and now only offers $3000 program, giving her the time and space she needs to create a transformation in her clients’ lives, and her schedule is booked with weekly speaking engagements to continuously attract new clients, giving her the confidence that her work is really a viable business.
- Or the popular nutrition pro who went from making $4,500 per month and just cleared her first $10,000 month by simply choosing a niche and doing the same things she’s done before but IN THE RIGHT WAY.
- Or the intuitive consultant and psychic who repackaged her generic services into educational performances for children who is now booked solid with performances and is considering hiring teachers for her programs.
How did my clients do this? Did they live somewhere special? No. Did they have special skills that other wellness pros don’t have? No. So what did they do???
They were willing to do things differently. They were willing to repackage their services IN THE RIGHT WAY to a unique tribe of people that want what they’re offering and they learned how to present their work in a way that inspires their potential clients to say YES.
And I want to help you do the same. Only faster.
I asked myself what could I put together that would give you a Fast Start to really making a go of your practice.
Something to help you jumpstart your results by learning how to do things in the RIGHT WAY…
Something to answer the “what should I do first” question…
Something to help you decide WHO you should market to and WHAT strategies work best for you ….
Something to help you feel confident and courageous about getting out there…
Introducing the Wellness Professional Network’s Successful Healer Series
Fast Start Guide to Clients
8 Weeks to Jumpstart Your Private Practice in Holistic Health and Wellness
In this Fast Start Program I going to teach you the basic essential skills you need and want for private practice success (and IN THE RIGHT WAY!):
Week 1: Understand the Value of Your Services through the Eyes of Your Clients
It’s not enough that you understand the value of health and wellness, you have to be able to help your CLIENTS see how your services positively impacts what THEY value.
You see, your clients don’t understand wellness in the way that you do, nor are they particularly interested in health and wellness in the way that you are either. They never will be. That’s why YOU’RE the passionate about wellness and became a professional. 
However, your clients ARE interested in how your services will IMPACT what matters most to them. It’s up to you find out what matters to them most and to help them understand how their life will be improved by your services. This is hard for them to do on their own.
When you understand this concept, it gives you immeasurable confidence and fills you with courage to market your services.
Week 2: Identify a Profitable Niche That Values Your Services and Will Happily Pay You Higher Fees
I know you can help just about anyone. But trying to help “everyone” is one of the fastest ways to sink your practice. Taking the time to discover a unique “tribe” of people that you are uniquely qualified to serve is the difference between being a broke, overworked, frustrated healer and stepping into the life of a successful healer.
Week 3: Charge What You’re Worth and Get It By Designing Programs Your Clients Want
Most practitioners don’t offer programs because they don’t think their clients will buy them. Instead they offer individual sessions and hope they come back next month. But this doesn’t give you the time and space you need to create a long-lasting transformation.
Others understand the importance of designing programs, but they design programs that clients NEED versus what they WANT and no one buys.
The greater truth is unless you design programs that create stellar results and that are relevant to your clients, you won’t be in business for long. And the only way you can design a programs that your clients want is to have identified a profitable niche to serve. (Don’t worry, I got you covered. That’s what we cover in Week 2!)
Week 4: Discover the Money and Pricing Secrets of the Successful Healer
When you understand the psychology of buying, you’ll never hesitate to use these strategies that propel your potential clients to say YES to themselves, their wellness and to your programs.
Week 5: Harness the Power of Breakthrough Offers (This is THE Secret to Inspiring Potential Clients to Say YES to a First Appointment)
I mean it when I say this is THE secret to attracting first appointments from your in-person classes, tele-seminars, workshops, email newsletters and more. This class alone is worth the entire program! And I’ll include templates that will make it easy for you to use this strategy right away.
Week 6: Inspire Your First Appointments to Become Regular Paying Clients and Say Yes to Your Programs and Packages
I’ll share with you my step-by-step “closing the deal” process that you can feel really good about and that will help your clients understand the importance of doing something about their health (with YOU!).
Week 7: Understand the Simple Low and No Cost Ways to Market Your Practice Authentically and Effectively
I have received too many emails to count from practitioners sinking tons of money in advertising that simply doesn’t work. I’ll share with you the must-have internet and in-person marketing strategies that work for wellness practitioners.
Week 8: Learn My Simple, Elegant System for Setting Goals and Getting Things Done without Overwhelm (And Never Wonder What to Do First Again)
This Bold Goal System is one of my major secrets for creating focus and consistent progress in my own business. And it’s not at all extreme nor do you have to be super organized to use it.
Plus, here’s what else I’m including for you!
COOL FREE BONUSES
* A Step-by-Step Action Guide to help you implement what you learn
At the end of each class, I’ll give you a simple action step to complete. If you need more time, that’s okay. You can come back to the week’s lesson as often as you like to listen and re-listen.
* Re-playable audio class recordings just in case you have to miss one
You’ll want to listen to these over and over and keep them in your success library for years to come. You can listen to them from your computer or download to your iPod (or other MP3) player to take the recording to-go! (My car is my virtual university!)
* Digital PDF Transcripts of each call to quickly reference the lessons
These are great to skim through or search when you want to find a particular point or step that I covered during a certain week’s lesson.
* Home Office Organizing Secrets 1-hour Class Recording and Word-for-Word Transcript
I want to help you set yourself up for success. So many times I hear this from wellness pros – “When I get organized I’ll… ENTER MARKETING PROJECT OR DREAM HERE.” You don’t have to be super organized. You just have to be organized enough. And I’ll show you how.
In this class I share my office organizing secrets from my former life as a wellness pro and now self-employed business woman that will help you feel confident, smart and really together. From filing, organizing, to how to use your time and more. You’ll love this bonus! Valued at $47
* BONUS “Get Ready” LIVE CALL with Me!
One week before we start this program, I will host a bonus, “Get Ready” call on…
“The One Question You MUST Answer Before You Launch (or Re-Launch) Your Private Practice”
I find that most people who are unable to make a great living in the wellness field have never really set aside a little time to get real with this all important question. I promise you discovering your answer will give you new found courage to get out there and share your gifts.
* BONUS Follow-up Q&A LIVE CALL with me to answer your questions about what you learned
I know sometimes you have questions after you’re well into implementing what you learn. That’s why two weeks after the end of the program, I will host a live Q&A call to answer any remaining questions about anything covered in this program.
Please note: This program is an 8 Week Fast Start Guide. It is not intended to cover the basic skills you need to get going without or without a website and is designed to give you a strong foundation.
So consider this for a moment….
How would it feel to really, truly understand the value of your services?
To know how to choose a niche that you’re unique skills, talents and style are perfect for?
To know how to create programs and packages that your clients will want to buy?
To be able to feel certain that when you’re speaking to your “tribe”, your offers will be an easy YES?
To know what to say during your first appointments to inspire potential clients to say YES to your programs and packages?
To know what marketing strategies work for self-employed practitioners like you?
And how would it feel to know what to do first to jumpstart your private practice, without overwhelm?
Let me show you how simple and easy it can be!
Click below now and I’ll get you all the information you need to get started.
|
Registration Form Yes, Karin! I’m ready to join your Fast Start Guide to Clients so I can jumpstart my private practice success in 2010. I understand that program includes: * Eight Weekly Fast Start tele-classes to Jumpstart My Private Practice Success – Program Starts Wed, January 27th at Noon Eastern * Step-by-Step Action Guide to help me implement what I learn * Re-playable class recordings to re-listen to again and again * Digital PDF word-for-word transcripts (no need to take notes!) * Home Office Organizing Secrets for Success Class recording + transcript * A bonus “Get Ready” Call to help you get the most of this program – This class starts one week prior to program on Wednesday, January 20th, Noon Eastern * And a Follow up Q&A Call to ask me anything you want about what you learned – Two weeks after the end of the program. Your Investment in Your Success is… OPTION 1: CLICK HERE TO JOIN: FULL PAY of $497 (Option 1 is the best deal! You save $64 off payment plan)
OPTION 2: CLICK HERE TO JOIN: 3 PAYMENTS OF $187 (Three pay option is processed in 30 day increments IE – If you joined Jan 11th, the next two payments would be Feb 11th, and Mar 11th) (WellProNet Members receive $100 off the full pay, public rate. Members, get your “coupon” in the members-only web community.)
|
Here are just a few quick examples of the people I’ve worked to demonstrate what I mean…
Now I’m doing what I always wanted to do!
Thanks to Karin’s coaching and materials, I went from being utterly paralyzed for months (years even), to ENJOYING these booking talks and performances immediately.
Christina Frei
Outrageously Fun Educational Performances
Connecting Kids to Inspirational Figures of the Past
Stamford, CT
www.ChristinaFrei.com – launched September 2009
This is going to make things so much easier!
Working with Karin saved me a significant amount of time, energy and effort and it was a lot easier than I expected. With my new, clearly defined marketing message, I can see it’s going to make everything – from everyday marketing to my BIG projects – so much easier.
Andrea Ramirez
The True Nourishment Diva.
Eat Well, Live Passionatelyâ
Beacon, NY
This has made the sharing of my work more clear, more powerful and more consistent!
Working with Karin, I was able dig down to reevaluate what I do, how I do it and discover a profitable, authentic niche for me to serve. (Instead of who ever came my way!) Having this new message will allow me to make the sharing of my work more clear, more powerful and more consistent.
Alexandra Jamieson
Author, Speaker and Holistic Nutrition for Passionate, Ambitious Career Women
As seen on Oprah and the Hit Documentary Super Size Me
Nutrition for Empowered Women
Honor Your Body, Fulfill Your Dreams
www.NutritionforEmpoweredWomen.com
New York, NY
Karin helped me expand my thinking beyond being a good practitioner to creating a successful business.
Before working with Karin, I didn’t really make the connection between being a business owner and being a great practitioner. I would do a little bit of this and that in my marketing and frankly, I thought being good at what I did was enough. Now I get it that if I really want to help people, I have to be successful in order to help them.
Lisa Chapman
Fitness and Nutrition Expert
Get Fit, Eat Well, Live Confidently
Carbondale, Colorado
PS – Are you on Facebook? Join the Facebook event for this program here. I’m posting videos and tips there too!
